AJA is an adaptogen drink and it comes in four delicious varieties, each of which has a special sphere of action. They help you to organize your everyday life with more well-being. What all the AJA drinks basically have in common is an optimal mix of plant-based adaptogens, minerals, and vitamins that exert a positive impact on the body and psyche.

AJAs are not energy drinks but nonetheless they do give the mind and body what they need to restore the equilibrium — for genuine well-being.

We humans are made up of many different cells. All the cell types each have different functions to keep us healthy and alive.

Cells are constantly in motion and cooperate with each other in reciprocal relationships in order to keep us in balance. If certain functions in cells and cell communication are disrupted, the system in our bodies can no longer operate properly and we begin to feel unwell. That is where AJA drinks come in, to give you the inner center you need.



Aja Regeneration Newblack
  • Vitality
  • Cell repair
  • Attractive skin
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Exp Regeneration

With ashwagandha, Moringa, and 15g of proteins from collagen hydrolysate.

AJA REGENERATION not only tastes wonderful but literally builds you up again from the inside. This adaptogenic mix of vital substances regenerates you after a phase that demands a lot from your body (influenza, viral infection, surgery, or sporting activity). The high protein content (15g/330mL) from collagen hydrolysate supports your cells in reconstruction. There is a positive side effect: Collagen hydrolysate makes your skin more attractive. The adaptogenic mix is optimally rounded off by natural vitamins, minerals, and magnesium.


Green Kalamansi

Aja Rebalance Newblack
  • Biotransformation
  • Antioxidants
  • Inner center
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AJA Rebalance Adaptogen

With ashwagandha and Moringa.

The antioxidants in AJA REBALANCE are genuine heroes because they intercept unhealthy free radicals and transform them gently in a biological manner. Antioxidants are substances that protect us against harmful environmental influences and enable us to age more slowly. They have a purging effect and aid digestion. AJA REBALANCE is specifically designed to restore your inner center. This good feeling of physical well-being is transmitted to your mental state from the inside out. As a result, you can handle your everyday life perfectly.



Aja Harmony Newblack
  • Focus
  • Mood
  • Stress
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Exp Harmony

With ashwagandha, Moringa, passion flower, and Griffonia simplicifolia.

There are days when we simply feel totally stressed. This has an impact on our concentration and mood. That is where AJA HARMONY helps out. Its adaptogenic mix contains the extract of Griffonia simplicifolia that provides us with the natural version of 5–HTP, the precursor of the happiness hormone, serotonin. That enhances your mood, reduces mental and physical stress, and sweetens your day, even without chocolate. Out of passion for your well-being.



Aja Rebalance 092020 Cutout
  • Calming
  • Relaxation
  • Well-being
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Exp Voyage

With ashwagandha, Moringa, and passion flower.

Sometimes we simply feel “uneasy” inside. That is where AJA VOYAGE comes in to support us. Its natural anxiolytic (from the passion flower) has a calming effect on the psyche, relieves anxiety, and optimizes nerve communication. Incidentally, the entire adaptogenic mix with added vitamins and minerals also improves your well-being on long, strenuous journeys and reduces jet lag in addition.

Adaptogen drinks in focus


AJA is Austria's first adaptogen drink, developed by scientists, made with the best findings from the traditional Ayurvedic art of healing and modern medicine.

Adaptogens are smart, plant-based substances that trigger functions in your body to provide you with more well-being and balance. Adaptogen drinks are not very well-known yet but in “insider circles” they are familiar and their action has received multiple clinical confirmation.

In Great Britain and the USA adaptogen drinks have already arrived in everyday life and people swear by the harmonizing effect of these tiny miracles of nature. This is where nature already provides us with plenty of good things for self-healing.